After the Storm, Fall Foliage Deals
The below story appeared in the NY Times on October 5, 2011
By MICHELLE HIGGINS - NY TIMES
ABUNDANT rain and an early September cold snap are making for
spectacular fall foliage throughout much of New England this season. But
reports of destruction by Tropical Storm Irene, which washed out roads
and flooded towns in parts of Vermont, New Hampshire and upstate New
York, could be leaving the tourist season in jeopardy.
Visitors who do venture out in search of fall colors and pick-your-own
orchards will find that most hotels are open and offering attractive
deals to lure visitors. And while some roads are still being worked on,
most major arteries have reopened. For instance, in Vermont, about 95
percent of the state’s roads are now open, including Route 4, a critical
east-west corridor that was shut for more than two weeks after the
storm.
Even in areas that were largely unaffected by the storm, tourism and
hotel officials are proactively hawking deals. Though Sunday River in
Newry, Me., was “unscathed,” said Darcy Morse, a spokeswoman, the resort
created a foliage package, from $139, that includes a 10 percent
lodging discount, breakfast for two and a Chondola ride “to help combat
any misperceptions.” The Cape Codder Resort & Spa in Hyannis, Mass.,
which also fell largely out of the storm’s path, is offering a Post
Irene family two-night vacation package from $148, with up to $60 in
meal vouchers.
And Massvacation.com offers a detour map for Route 2, parts of which are still closed, in western Massachusetts.
Below, an overview of three hard-hit regions that are rolling out deals to help encourage visits during leaf-peeping season.
New Hampshire
New Hampshire was not as severely affected by Irene as southern Vermont
and parts of the Catskills, but the Kancamagus Highway (Route 112),
which runs through prime leaf-peeping areas of the White Mountains, was
closed for two weeks. Thanks in part to speedy recovery work (the road
is now open) and aggressive marketing, New Hampshire officials are
hoping that bookings stay the same or even improve over last year.
To spur fall bookings, the Mt. Washington Bed &Breakfast in
Shelburne is offering discounted rates starting at $100 a night to
travelers who stay a minimum of three nights through Oct. 23. And the
Will’s Inn, which offers motel rooms, family suites and rental cottages
in Bartlett, is taking 10 percent off a one-night stay and 15 percent
off two nights to anyone who mentions the Irene Special.
Upstate New York
While the storm did some of its worst damage to small Catskill
communities like Prattsville and Windham in Greene County in the Great
Northern Catskills, roadways and bridges are open, and restaurants and
attractions including Hunter Mountain, Windham Mountain and nine area
golf courses are moving forward with annual fall activities.
With all the disaster-related stories, “there’s a perception that the
storm had such great damage and lasting impacts,” said Warren Hart,
director of economic development, tourism and planning for Greene
County. “And that’s just not the case.”
Hunter Mountain is hosting local bands and family activities this
weekend (Oct. 8 and 9) for Oktoberfest, where admission is free. And the
Thomas Cole National Historic Site is offering a guided hike Oct. 15 to
Sunset Rock and Catskill Mountain House to see the landscape that
inspired artists of the Hudson River School.
In Ulster County, where tourism is a $420 million industry with roughly
40 percent of that accounted for in the fall, tourism officials report
that hotels and restaurants are ready for visitors, though a few minor
detours might be involved. Because of a major washout east of Phoenicia,
for example, the Catskill Mountain Railroad’s Esopus Scenic Train now
travels along a modified five-mile round trip between Mt. Tremper and
Boiceville. It used to be a 12-mile trip from Mt. Temper to Phoenicia.
Fares have been reduced to $12 for adults and $7 for children ages 4 to
11.
“Although we had our share of flood damage and road closures from
Hurricane Irene, all the main roads are now open and certainly will be
fully operational for the leaf-peeping season in Ulster County,” said
Richard J. Remsnyder, Ulster County tourism director. “Our wineries,
farm markets, u-picks and orchards are throwing their doors wide open
and preparing for a busy season.”
Vermont
In Vermont, where the critical fall foliage season normally brings in
more than $300 million in business, reports of the destruction left in
the storm’s wake — accompanied by images of collapsed bridges,
washed-out roads and flooded towns — have affected bookings, even though
major highway arteries and businesses have reopened.
“Even in areas unaffected, or quickly recovering, post-Irene reports
have resulted in cancellations of tours and travel plans that have
rendered tourist-dependent businesses idle and beds across the state’s
hotels and inns empty,” according to a statement on VermontPartners.org, the Web site for the state’s special, post-Irene tourism task force.
To show potential vacationers that “Vermont is ‘open for business’
despite Irene,” Vermont’s Chamber of Commerce has been crowd-sourcing
video submissions from tourism businesses around the state and posting
them on its Facebook page. Featured businesses range from the Moose
Meadow Lodge in Waterbury, which points out, “We have lots of
availability,” to the Vermont Maple BBQ truck, based in Randolph, which
implores visitors, “We miss you, come back.”
To attract visitors, the town of Brandon, at the crossroads of Routes 7
and 73, halfway between Rutland and Middlebury, is offering $50 in
“Brandon Bucks,” to be used in restaurants, shops, wineries and
galleries, to the first 100 new bookings of a two-night stay at one of
11 participating properties. And the Four Columns Inn in Newfane is
offering a Goodnight Irene Fall Foliage package from $538 for a
two-night stay that includes a 15 percent room discount, a bottle of
champagne or wine upon arrival, daily breakfast and one three-course
dinner.
Yes, recovery efforts are still under way in parts of the state.
While Route 4, a critical east-west corridor from I-89 to Killington,
which had been severely damaged by the storm, is now open — offering
access once again to many inns, restaurants and other tourist businesses
— some roads are still being worked on. A section of Route 107 in
Stockbridge that was washed out by Irene, for example, remains closed,
forcing drivers traveling between, say, Montpelier and Rutland to take a
longer route. Vermontvacation.com has updated information about road conditions and attractions on its interactive Vermont Is Open map.
“In truth,” Chris Sprague, an innkeeper at the Inn at Ormsby Hill in
Manchester, wrote in an e-mail message, “we can all get around without a
problem — perhaps a little detour here or there or a dirt road where
there was a regular road — but we are accessible.”